On March 17, 2025 (Chicago time), ProMat 2025 grandly opened at the McCormick Place Convention Center in Chicago. As the largest material handling and supply chain solutions exhibition in North America, this year’s ProMat brought together over 1,200 leading global enterprises, showcasing cutting-edge technologies and innovative achievements in robotic automated warehousing systems, intelligent logistics equipment, and more.
Under the theme of “Move Smarter, Work Greener”, HELI made a grand appearance with its new energy vehicles, intelligent logistics equipment and system integration, and premium components, presenting a full-scenario, full-industry-chain solution to the North American market and demonstrating its expertise in professional technology, localized products, and high-end branding.
As the largest Chinese exhibitor at ProMat 2025, HELI’s booth became one of the most popular and technologically advanced highlights of the exhibition. HELI’s booth attracted over a thousand visits from dealers in the United States, Canada, Mexico, South America, and other regions. Industry users from logistics, metallurgy, food, cold chain, and timber sectors engaged in on-site exchanges and discussions.
Amid the bustling activity at HELI’s booth, the company held a grand new product launch event on the morning of March 18. Industry association leaders, HELI dealers from the United States, Canada, and Mexico, VIP delegations, industry media from China, Europe and the U.S. gathered at the HELI booth to witness the unveiling of new products such as the Man-up swing reach truck, pedestrian scissor stacker, heavy-duty single scissor reach truck and the G3 series LPG forklift.
Specifically designed for the North American market, these new products combine high efficiency, energy savings, intelligent safety, and powerful performance, showcasing HELI’s advancements in high-end, intelligent, and green technologies. Additionally, the intelligent logistics exhibition area showcased HELI’s integrated logistics solutions for the North American market, marking a significant step forward in HELI’s intelligent logistics capabilities.
As a leading enterprise in China’s industrial vehicle industry, HELI has further accelerated its international expansion. Internationalization is a key driver of HELI’s development strategy, and the North American market is a strategic focus of its global layout. In 2024, HELI achieved a 20% market share in Mexico, making it the top forklift brand in the region. Zhou Jun, General Manager of Anhui Heli Co., Ltd. stated, “Regardless of changes in the environment and circumstances, HELI remains committed to benchmarking against global leading brands, developing products tailored to the North American market, and continuing to invest in intelligent logistics, leading the high-end development of China’s industrial vehicle industry.”
Looking ahead, HELI will continue to focus on technological innovation and value creation, deepen its presence in the North American market, accelerate its international expansion, and increase investment in intelligent logistics and new energy technologies to provide global users with more efficient and environmentally friendly solutions. By continuously improving product competitiveness and brand influence, HELI is committed to collaborating with global partners to drive the industrial vehicle industry toward greater efficiency and sustainability.
